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"Makes billboard advertising simple and trackable."

Case Study
Frequently Asked Questions
This company helps you find and purchase billboards for advertising, making the process faster and easier. They also provide tools to measure how effective your billboard ads are.
BILLBOARD ADVERTISING
BlurbSTAR Case Study
ABC Marketing Solutions & XYZ Data Analytics
Optimized targeting and ROI via new MarTech stack implementation.
45%
45% of businesses see improved targeting accuracy with MarTech.
60%
60% of marketers say MarTech improves efficiency.
1.
Situation
Our marketing team needed to improve the accuracy and effectiveness of our digital advertising campaigns.
2.
Task
We aimed to identify potential MarTech solutions to optimize our targeting and measure the ROI of our ad spend.
3.
Action
We partnered with ABC Marketing Solutions and XYZ Data Analytics to implement a new MarTech stack, integrating CRM, DMP, and DSP platforms.
4.
Result
The implementation led to a 30% increase in ad targeting precision and a 25% boost in campaign ROI within six months.
Keywords
MARTECH
DIGITAL ADVERTISING
CRM
DMP
DSP
ROI
TARGETING PRECISION
AD CAMPAIGNS
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