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1-800-Flowers needed reliable delivery for 100M stems.
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Focus on personal, emotional gift delivery.
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Aimed at enhancing delivery consistency and quality.
1-800-Flowers, a major floral retailer delivering over 100 million stems annually, recognized the importance of providing reliable and efficient delivery services to meet customer expectations. Given the personal and emotional nature of gifting flowers, especially for special occasions, it was crucial for 1-800-Flowers to ensure timely and intact deliveries. Their challenge was sourcing a last-mile delivery partner capable of maintaining high standards of quality, flexibility, and customer satisfaction. 1-800-Flowers partnered with Walmart GoLocal, leveraging Walmart's expertise as a retailer to better serve their customers and enhance the entire shopping experience.