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Native and Contextual Advertising

Taboola

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"Places ads on trustworthy websites effectively."

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Updated 7 months ago

Frequently Asked Questions

This company helps you place ads on trusted websites that people already use. They make the ads relevant by studying user behavior and offering different creative formats to engage users. The goal is to meet marketing objectives like brand awareness, lead generation, and customer actions.

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BlurbSTAR Case Study

Motor Culture Australia & Taboola

27% sales and 35% unique accounts gain using Taboola.

27%

Increase in sales with Taboola Motion Ads

35%

Increase in unique accounts created

1.

Situation

Motor Culture Australia wanted to attract new customers by driving entries for car giveaways and VIP memberships.

2.

Task

They aimed to engage potential customers using effective advertising formats and distribution platforms.

3.

Action

Motor Culture Australia leveraged Taboola Motion Ads and Maximize Conversions to reach their target audience through premium publisher sites.

4.

Result

This strategy led to a 27% increase in sales and a 35% increase in unique accounts created, outperforming other channels like Facebook and Google.

Keywords

MOTOR CULTURE

NATIVE ADVERTISING

TABOOLA MOTION ADS

CONVERSION OPTIMIZATION

DIGITAL MARKETING

Taboola

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